david russell
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Writing.

Notes from the work itself — what worked, what it cost, what I’d skip next time. Newest first. Reply to any of them.

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  • note · May 23, 2026 ·3 min
    Marketing in 2026 is splitting in half
    AI-amplified slop on one side, craft-driven trust on the other. I run tools from both sides daily — and you still have to pick.
david russell

Operator, writer, and maker of small useful things. Filed from South Florida · 2026.

Set in Plus Jakarta Sans. Built by hand — reply to anything.

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