David Russell
Solo founder in South Florida. I run, I build, and I try to have fun about it. A decade in marketing — I grew a Wix site into a $400K+ marketplace across dozens of industries. These days I’m shipping Let’s Chat and a few smaller ventures, in plain sight.
Short, occasional, never spam. Notes, logs, the odd argument.
Notes from the workbench.
- log · May 2026 ·4 minWhat competitive gaming taught me about operator flowI left ranked games because losing ate me. The same intensity, channeled differently, is what I am trying to bring to building things now.
- note · May 2026 ·3 minMarketing in 2026 is splitting in halfAI-amplified slop on one side, craft-driven trust on the other. The two strategies cannot share a roof.
- note · May 2026 ·3 minSapiens, in a hurryA short take on Harari's Sapiens — what stuck, what didn't, why an operator should read it anyway.
Small, focused ventures. Run in public, not pitched in private.
What I’m working on, in plain sight.
- Let's Chat
Productized marketing for service businesses. Modern websites, AI receptionists, and the outreach engine behind them.
- Maker Margin
A free Etsy fee calculator. Saves sellers a lot of confusion — and a few thousand dollars.
- ScamCapital
A scam-education hub. Playbooks on common scams, plus an interactive quiz designed to fool you.
- In the workshop
The next small thing. Subscribe up top and you'll see it before anyone else.
Three ways in. Pick one — they don’t overlap.
Three doors. Pick the one that fits.
Best-in-class websites and funnels for service businesses. I do the math, own the build, and stay accountable to the outcome.
Read the terms →Open to a few operator-level roles where I can make a real difference. Marketing-led, owner-accountable.
Read the terms →If you're an operator-founder who needs a thinking partner and a small early check, this is the door for that.
Read the terms →A decade in, two ventures with my name on the door.
A decade of marketing, and a lot of late nights shipping.
- Marketing operator10+ yearsPaid, content, brand, productized — most channels, most stages.
- Moolaguidesfounder & exitBuilt it, grew it to $400K+, sold it. Covered in College Magazine.
- Syllbleco-founderCollaborative fiction publishing. 105+ novels and counting.
- Let's ChatcurrentProductized agency for service businesses. Websites, AI, the parts in between.
- Maker MargincurrentFree fee calculator for Etsy sellers. Quietly compounding.
- Magic20+ yearsCard and coin work since I was a kid. Still the best icebreaker I've got.
More detail on LinkedIn. The tools and books I actually use live on the recommended page.
Drop a line, or subscribe and read along.
Doors are open. Most of them, anyway.
Best way to start a conversation: drop your email below, or just say hello directly.