David Russell
South Florida · Operator + writer
Solo founder in South Florida. I run, I build, I try to have fun about it. Marketer for a decade. Grew a Wix site into a $400K+ marketplace. Dozens of industries. Currently shipping Let's Chat and a few smaller ventures.
Writing
Notes from the workbench. Short, occasional, never spam.
- What competitive gaming taught me about operator flowI left ranked games because losing ate me. The same intensity, channeled differently, is what I am trying to bring to building things now.
- Marketing in 2026 is splitting in halfAI-amplified slop on one side, craft-driven trust on the other. The two strategies cannot share a roof.
- Sapiens, in a hurryA short take on Harari's Sapiens — what stuck, what didn't, why an operator should read it anyway.
Building
What I'm working on, in plain sight.
Agency
Let's Chat
Productized marketing for service businesses. Modern websites, AI receptionists, and the outreach engine behind them.
Tool
Maker Margin
A free Etsy fee calculator. Saves sellers a lot of confusion — and a few thousand dollars.
Resource
ScamCapital
A scam-education hub. Playbooks on common scams plus an interactive quiz that's designed to fool you.
Something new
In the workshop
The next small thing. Subscribe up top and you'll see it before anyone else.
Work with me
Three doors. Pick the one that fits.
Marketing
Hire me
Best-in-class websites and funnels for service businesses. I do the math, own the build, and stay accountable to the outcome.
See the details → Full-time / contract
Recruiting
Open to a few operator-level roles where I can make a real difference. Marketing-led, owner-accountable.
See the details → Early-stage
Investing
If you're an operator-founder who needs a thinking partner and a small early check, this is the door for that.
See the details → Background
A decade of marketing, two ventures with my name on the door, and a lot of late nights shipping.
Marketing operator · 10+ years
Paid, content, brand, productized — most channels, most stages.
Moolaguides · founder & exit
Built it, grew it to $400K+, sold it. Covered in College Magazine.
Syllble · co-founder
Collaborative fiction publishing. 105+ novels and counting.
Let's Chat · current
Productized agency for service businesses. Websites, AI, the parts in between.
Maker Margin · current
Free fee calculator for Etsy sellers. Quietly compounding.
Magic · 20+ years
Card and coin work since I was a kid. Still the best icebreaker I've got.
Find me